Post by account_disabled on Feb 24, 2024 18:41:52 GMT 8
The worth it! Krzysztof Marzec He explains the approach to B B marketing very thoroughly. I recommend it especially to those marketers who are starting B B activities or still think that all marketing is done the same. . Ogilvy on Advertising in the Digital Age, Miles Young Mateusz Czech This is the bible of one of the best copywriters this world has ever known. The world of advertising is nothing else than marketing in its purest form. This book is a signpost and "forces" us to reflect on the brand we manage. Simply a must-read for every specialist who wants to work in marketing and wants to do it without shame.
Anna Ledwoń-Blacha For me, it's a textbook on the transition from traditional advertising to digital advertising - a story about the digital revolution in marketing, but also a place to supplement the basics about marketing. . "Ogilvy on Turkey Mobile Number List Advertising", David Ogilvy Jakub Chmielniak A book by one of the most famous American marketers, the father of advertising, the founder of the Ogilvy Mather agency. Throughout his career, he has worked with dozens of the largest American companies. His methodology and work style have educated generations of advertising industry employees, and this book contains.
A set of invaluable advice for anyone interested in the topic. Epic Content Marketing by Joe Pulizzi Kinga Odziemek Very valuable insights into content marketing and methods of content distribution. Even though it is not the newest publication, the knowledge it contains is very up-to-date. It puts emphasis on a strategy, but one that can be implemented - not one that you can only read about and sigh, because its implementation costs a lot of time and resources. . "Content marketing and social media", Barbara Stawarz-Garcia Maja Wiśniewska A the value of content marketing at the beginning of my professional career. It is a good summary of various aspects.
Anna Ledwoń-Blacha For me, it's a textbook on the transition from traditional advertising to digital advertising - a story about the digital revolution in marketing, but also a place to supplement the basics about marketing. . "Ogilvy on Turkey Mobile Number List Advertising", David Ogilvy Jakub Chmielniak A book by one of the most famous American marketers, the father of advertising, the founder of the Ogilvy Mather agency. Throughout his career, he has worked with dozens of the largest American companies. His methodology and work style have educated generations of advertising industry employees, and this book contains.
A set of invaluable advice for anyone interested in the topic. Epic Content Marketing by Joe Pulizzi Kinga Odziemek Very valuable insights into content marketing and methods of content distribution. Even though it is not the newest publication, the knowledge it contains is very up-to-date. It puts emphasis on a strategy, but one that can be implemented - not one that you can only read about and sigh, because its implementation costs a lot of time and resources. . "Content marketing and social media", Barbara Stawarz-Garcia Maja Wiśniewska A the value of content marketing at the beginning of my professional career. It is a good summary of various aspects.